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Saturday
Sep052009

HELLO

Atwood Design Studio is a strategic, branding, graphic design and advertising boutique that helps forward thinking clients express and implement their brand experience across multiple touch-points in meaningful, audience relevant ways.

We take the methods and philosophies gained over two decades of working with some of the world's leading brands and apply the same approach to our medium and small size business clients. This process allows our clients, no matter how large or small, access to the same style strategic thinking and top creative at a fraction of the cost of many larger design offices.

This website is a place for us to share ideas, stories, interesting links and videos on the intersections of design, culture, marketing, business, and of course, our work. 

Click on any of the thumbnails to see the full project slideshow.

Saturday
Sep052009

Brand Design & Website Development for OC Trainer

Client: OC Trainer  //  Project: Identity Design & Branding, Website Design & Development, Photography, Video Design and Production, Content Management System
Visit OCTrainer.net 

Friday
Sep042009

Pandora on Android Advertising

Client: Pandora.com  //  Project: Print advertising announcing Pandora on T-Mobile Android handsets.

Wednesday
Jun172009

Noted: When Design Gets In The Way

From the Design Observer: When it comes to fulfilling simple human desires, can design get in the way?

Readers of Design Observer may be sick of the High Line by now. I know that I sort of am. The product of a design competition with over 700 entries, designed to within an inch of its minutely cultivated life, and surrounded by some of the chicest real estate in town, the half-mile southern stretch of this elevated New York City park has been so deliriously popular that crowd control has become a serious problem.

Read the entire article here.


Monday
Jun152009

New Website For Evolution

Client: Evolution LA  //  Project: Website Design & Development
Website Design, Content Design, Content Management System
Visit EvolutionLA

Thursday
Apr162009

Noted: Can Design Save the Newspaper?

Jacek Utko is an extraordinary Polish newspaper designer whose redesigns for papers in Eastern Europe not only win awards, but increase circulation by up to 100%. Can good design save the newspaper? It just might.

Wednesday
Apr012009

Brand Marks

 

Thursday
Jan222009

Pandora Advertising Sizzle Video

Client: Pandora.com  // Project: Advertisers Sizzle Video
Produced by Evolution. 

Wednesday
Jan072009

Noted: Obsessive Branding Disorder

From Design Observer. Debbie Millman on Obsessive Branding Disorder.

The current discipline and practice of branding is both obsessively fascinating and shamelessly polarizing. Because our lives are so entwined with brands, it has become difficult to distinguish between our beliefs and our brand preferences. From Apple to Starbucks, from Rachel Ray to Tiger Woods, corporations and individuals alike are immersed in a brand ethos. As a result, branding has become one of the most significant influences on both public consciousness and the contemporary visual environment and it is a fiercely debated subject.

Read the entire article here.

Tuesday
Jan062009

Asempra Technology Branding & Design System

Client: Asempra Technologies // Project: Identity Design
Click on thumbnails to view full case study.

Monday
Jan052009

Palmaz Vineyards Sales Brochure


Client: Palmaz Vineyards  //  Project: Winery Brochure
Click on thumbnails to view full case study

Thursday
Jan012009

Brand Marks

Friday
Dec262008

Noted: Paul Bennett Finds Design in the Details

Showing a series of inspiring, unusual and playful products, British branding and design guru Paul Bennett explains that design doesn't have to be about grand gestures, but can solve small, universal and overlooked problems.

Saturday
Dec202008

Napa County Design System

Client: Napa County California  //  Project: Identity Design System
Official County Seal, design system, guidelines and application design. 
Seal illustration by Steven Noble. 

Monday
Nov172008

Westfield Culver City Revitalization Campaign

Client: Westfield Group // Project: Westfield Culver City Revitalization Campaign
Identity, collateral, campaign, interactive and motion design.